For a small business who cannot afford to hire a dedicated resource for social media management, social media marketing can be cumbersome. Whoever is managing the social media profiles needs to deal with multiple logins and if you are using your own personal accounts to manage pages, it can get downright messy. Because you will …
It is true that social media provides a level playing field for businesses – big or small, B2C or B2B, niche or broad-spectrum – but it is also not untrue that social media is often overgeneralized and offered as a gold mine of success that is just a click away (Sorry to debunk but it’s …
Hi, I am Ayesha. And this is my first blog post. I thought it would be fun to start a blog where I could share social media tips, marketing experiments, visuals, sneak peeks, reviews and other awesome stuff. So, let’s get acquainted. First, let me share a bit about myself. I am Ayesha, I am …